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Business students at Bob Jones University

Business Administration

Bachelor of Science

Overview

Business is a calling for Christians, not just a way to earn a living. That’s why you’ll learn to be business savvy in a way that honors God and benefits you.

  • Gain a biblical foundation to excel in business—emphasizing personal integrity and Scriptural business ethics.
  • Develop strong communication skills with co-workers and clients.
  • Learn to steward financial and material resources wisely.
  • Study the basics of U.S. economics and business law.
  • Explore opportunities in international business and study abroad programs.
  • Prepare to glorify God and lead in your workplace, family, church, and community.

Adele Dunn teaching business at Bob Jones University

Program

You’ll build a strong foundation in business theory and practice—taught from a biblical worldview.

  • Engage in case studies and class discussions that apply Scripture to real-world business challenges.
  • Hear insights from successful business alumni on current industry trends.
  • Tailor your degree with tracks in half a dozen fields.
  • Add a minor that aligns with your career goals.
  • Participate in hands-on simulations used by Fortune 500 companies.

BJU Core

In the business world, adapting to change is essential to success. Through courses in art, history and science, you’ll know how to build common ground and rapport with future contacts, speak with confidence, and thrive in any job. Your Bible courses will teach you how to apply truth to life and business practices and effectively communicate your testimony for Christ.

Electives

Language, graphic design or history courses often prepare students for their business careers. If you’re unsure about choosing electives, our business faculty will help you find ones that supplement your business degree best.

A general business focus provides a strong foundation in finance, marketing, management, and strategy. You’ll develop leadership, decision-making, and communication skills for diverse career paths, from corporate roles to entrepreneurship, while integrating ethical principles into business practices.

Courses & Objectives

Sample Course Outline

				

Program Objectives

General

  • Apply finance concepts and analysis to the role of finance across functional areas of business.
  • Integrate marketing concepts in business operations and incorporate effective marketing strategies in making sound business decisions.
  • Lead and motivate employees to coordinate production and meet strategic goals.
  • Compose professional quality business documents, and prepare and deliver professional presentations on business topics.
  • Synthesize the totality of their business education by analyzing and formulating business strategies, business position and its long-term direction, resources and competitive capabilities for implementing strategies formulated, and measuring the success of implemented strategies with a biblical worldview.

Learning Experience

Bob Jones University participating in UBA

UBA

The University Business Association (UBA) is an organization that supports and enhances the educational experience for all business majors and those interested in the School of Business. It provides activities and resources to help students grow beyond the classroom, preparing them for their future careers while encouraging them to be salt and light as strong Christian witnesses in the workplace. UBA also emphasizes the responsibility of Christian business professionals to support biblical causes through financial giving and to use their skills, time, and talents to serve in a local church. Through these efforts, the organization seeks to equip students with both professional excellence and a heart for ministry.

Faculty

Steve Casarow
Steve Casarow
Program Coordinator

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BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

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Success

A data analytics focus prepares you to turn raw data into meaningful insights for business decision-making. You’ll learn to collect, clean, and analyze data using tools like Excel, SQL, and Python. This track equips you for roles in data analysis, business intelligence, and strategic planning across a variety of industries.

Courses & Objectives

Program Objectives

Data Analytics

  • Design and develop interactive dashboards using Power BI and Tableau to effectively communicate complex insights to diverse audiences. This includes data preparation, transformation, data storytelling, and ethical considerations in presenting data.
  • Use SQL to extract, clean, and analyze data from multiple sources. This involves data manipulation, statistical analysis, and creating compelling data narratives.
  • Apply fundamental programming concepts and algorithmic thinking to solve problems and create basic programs in Python. This provides a foundational understanding of coding that can complement business analysis techniques.
  • Understand and leverage AI for improving data analysis and visualization. Students will master the techniques of prompt engineering and understand the ethical dimensions of using AI in decision-making.
  • Critically evaluate the ethical implications of data visualization and analysis, fostering a framework for data integrity, truthfulness, and responsible stewardship. This includes applying biblical principles to data ethics and decision-making.

Learning Experience

Bob Jones University

Hands-on Opportunities

In this focus, you’ll get hands-on experience with real-world datasets and tools like Excel, SQL, and Tableau. Projects and class simulations will challenge you to solve complex business problems using data, while guest speakers and case studies will connect your learning to current industry practices. You’ll also learn how to communicate insights clearly to non-technical audiences—a critical skill in today’s data-driven world.

Faculty

Steve Casarow
Steve Casarow
Program Coordinator

Contact Me

BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

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A human resource management focus gives you the basis for understanding business and prepares you for jobs in HR and further business or grad studies. This track covers a wide range of skills, such as training and development, recruiting, compensation and benefits, employee relations, leadership, communication, and decision-making.

Courses & Objectives

Program Objectives

Human Resources

  • Apply human resources theory and practice to the working environment.
  • Operate training and development programs to foster employee and organizational learning and development.

Learning Experience

UHRA at BJU

UHRA

The UHRA is a student organization that supplements the classroom with events surrounding Human Resource Management topics. From training workshops and company tours, to panels on hot button issues like DEI and AI in business. Our mission is to develop future leaders with Christ-like character that are mission-driven and people-focused, working for God’s glory.

Faculty

Steve Casarow
Steve Casarow
Program Coordinator

Contact Me

BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

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Success

A marketing focus prepares you for jobs in sales, retailing, market research, or even for establishing and operating your own business. You’ll learn the skills and information needed for advancement in a corporate structure or for marketing management at the local, national or international level.

Courses & Objectives

Program Objectives

Marketing

  • Apply brand and marketing management theory to selling and integrated marketing communication.
  • Create appropriate marketing strategies and tactics for domestic, global business and consumer markets.

Learning Experience

Bob Jones University students participating in the UMA

UMA

The University Marketing Association is a dynamic student-led organization dedicated to connecting aspiring marketers with real-world opportunities. Through hands-on projects, networking events, competitions, and workshops with industry professionals, UMA provides members with the skills and experience needed to excel in the ever-evolving world of marketing.

Faculty

Adele Dunn
Adele Dunn
Program Coordinator

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BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

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Success

An entrepreneurship focus prepares you to lead new ventures, existing businesses, not-for-profits, churches and missions. You’ll apply finance and marketing principles in consulting projects and create high-growth potential ventures. With vital critical thinking skills, you’ll practice solving complex problems and use creativity to help others.

Courses & Objectives

Program Objectives

Entrepreneurship

  • Develop appropriate plans for funding a start-up business and continuing its operations.
  • Develop viable operational strategies -involving integrated production and distribution of goods, services, and information to achieve sustainable competitive advantage.
  • Formulate plans to gather and organize resources to address evolving opportunities.
  • Recognize, analyze and construct feasible concepts within small businesses and entrepreneurial contexts.

Learning Experience

Bob Jones University students participating in ENet

ENet

The Entrepreneurship Network is a group of dedicated, ambitions student leaders passionate about fulfilling the Great Commission using their calling.

Through networking events, guest speaker sessions, and hands-on workshops, ENET equips students with the knowledge, skills, and connections needed to pursue business ventures with a biblical perspective. We focus on making the theoretical real by bringing the real-world to our members through entrepreneurial experiences and collaboration with faculty and alumni. We explore opportunities in startups, self-employment, and business as missions (BAM).

Faculty

Adele Dunn
Adele Dunn
Program Coordinator

Contact Me

BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

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Success

A hospitality focus prepares you to manage operations in hotels, restaurants, resorts, and tourism. You’ll build skills in customer service, financial analysis, and food service management, and learn how to lead teams and create memorable guest experiences in a fast-paced, people-centered industry.

Courses & Objectives

Program Objectives

Hospitality

  • Lead and motivate employees to coordinate guest experiences and meet strategic goals.
  • Apply financial analysis to optimize performance within hospitality operations
  • Define and explain problems or challenges in the diverse context of the hospitality industry.

Learning Experience

Bob Jones University Business Wing

Hands-on Opportunities

Through practical coursework and real-world scenarios, you’ll learn how to deliver excellent service, manage hospitality operations, and lead teams in guest-centered environments. Courses include simulations and case studies in food service, event planning, and customer experience. You’ll also benefit from faculty with professional hospitality backgrounds who bring industry insight into the classroom.

Faculty

Rob Hansen
Rob Hansen
Program Coordinator

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BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

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A finance focus prepares you to manage investments in inventory and fixed and financial assets for companies and clients. You’ll also learn how they raise, invest and earn capital in different financial markets. This track will qualify you for jobs in various business disciplines, teach you about the creation of new businesses and give insight into managing corporate finance departments, financial institutions and financial services.

Courses & Objectives

Program Objectives

Finance

  • Define and explain complex financial problems or challenges in diverse business settings and cultures.
  • Apply financial business knowledge and skills to real-world problems in local, national, and international markets.

Learning Experience

The University Investing Association at BJU

UIA

The University Investing Association at Bob Jones University is a student-led organization dedicated to enhancing financial literacy and investment knowledge among its members. The UIA provides students with real-world insights into the stock market and wealth-building strategies through guest speaker events. Open to all majors, all members will engage in discussion on market trends, financial analysis, and risk management to develop a strong foundation in investing. In addition, the UIA is a great opportunity to fellowship with those of similar interest in investing. Whether you’re a seasoned investor or just getting started, the UIA welcomes all students to join, learn, and grow together on the path to financial success!

Faculty

Jeremy Weaver
Jeremy Weaver
Program Coordinator

Contact Me

BJU’s business faculty members have worked in a variety of fields and businesses, including Fortune 500 companies and non-profit organizations. All hold MBAs, terminal degrees or professional certifications, and many have experience in regionally or internationally accredited firms.

View Faculty

Success

Your Future

Jobs

The business administration program at BJU unlocks many career possibilities.

  • Advertising
  • Banking, Investment and Finance
  • HR/Personnel Management
  • Public Relations
  • Sales and Marketing
  • Accountancy

Graduate Schools

Our business administration grads have been admitted into notable grad schools.

  • Duke University
  • University of South Carolina
  • Clemson University
  • UNC (Greensboro)
  • University of Houston
  • Queens University
  • Suffolk University School of Law

Graduate Experience

Our grads have entered many careers and secured jobs in:

  • Management
  • Investment counseling
  • Forensic auditing
  • FBI/law enforcement
  • Administration
  • Real estate
  • Small businesses/entrepreneurship
  • Independent contract work
  • Not-for-profit organizations

School of Business Wing at BJU

Career Support

BJU’s Center for Career & Calling provides career advising, resume preparation, job-search assistance, recruitment conferences and more for students and alumni.

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